Simplifying access to education for educators
Lurie College | 2020
Lurie College of Education is committed to prepare transformative educators, counselors, therapists, school and community leaders. The college has 7 departments focusing on different streams of education. The prospective and current students regularly visit these department websites but fail to find the required information easily. This has increased the inquiries and started putting pressure on the admin staff.
User needs:
Upon conducting UX audit, it was revealed that the distributed ownership of the content, missing harmony in different media usage, limited metadata schema, and extensive cross reference of information made it difficult for students to understand offered courses and resources.
Solution:
After conducting extensive user observation and interviews, I redesigned information architecture of all 7 websites. Newly designed navigation, organizational information, search capabilities were reiterated based on results from card sorting, post-hoc surveys and navigation stress test.
Some examples of live websites -
Department of child and adolscents development [Link]
Department of special education [link]
Department of communicative disorders [link]
Impact:
Out of 7 websites, 4 new websites launched in June 2020 followed by remaining 3 website launch in Sep 2020. Based on Google analytics, bounce rate decreased by 27%. The admin office confirmed 60% reduction in course and admission related queries as compared to previous year.
Recognition:
I received ‘Global Spartan Scholarship 2021’ from San Jose State University for my contribution to establishing prospective student connection with University.
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